![]() The platform offers premade email templates, opt-in popups and signup forms, audience segmentation, and basic personalization. Mailchimp’s free email software makes it easy for business owners new to email marketing to get started. We chose it as the best email marketing software because it offers small businesses high-level email marketing with both free and affordable paid plans. It has grown into a full-fledged marketing platform offering landing pages, websites, postcards, and more. Mailchimp was created in 2001 by web design agency owners Ben Chestnut and Dan Kurzius who wanted to create an affordable email marketing service for small businesses. All of Wix’s paid plans include a 14-day free trial, free hosting, Google Analytics, and the ability to link a custom domain. Wix also lets store owners accept payments via Wix Payments, PayPal, and Stripe and integrates with Instagram and Facebook.Īlthough creating a basic website is free, upgrading to a paid plan is the only way to unlock Wix’s business and e-commerce features. Users can set up an online store, manage inventory and orders, and get revenue and conversion rate reports using a simple, intuitive dashboard. Every website is designed to look great on mobile devices and features engaging effects including animation, video backgrounds, and scrolling.īusinesses that want to sell online can take advantage of Wix’s advanced e-commerce features. Wix comes with hundreds of professional templates and a drag-and-drop editor, making it easy to create a professional business site in just minutes. We chose it for the best website builder since it lets users create professional-looking websites with no coding knowledge for an affordable price. Today, the company has a staff of 5,000 employees worldwide and 200 million users in 190 countries. Wix was founded in 2006 by three entrepreneurs frustrated with the difficulty and expense of creating a website. ![]()
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